|
Company
Profile
Proactive Interactive is a company run by me, Mitch Cohen.
I am a multimedia developer and consultant operating in New England,
here in the upper-righthand corner of the USA. Most clients are
in Central and Eastern Massachusetts, with some in Rhode Island,
Connecticut, and New Hampshire. I started the company in February,
1992.
I do two things. I develop multimedia products, and consult with those
creating all forms of multimedia products.
Development:
The
act or process of developing; growth; progress
I create
all sorts of multimedia product. Multimedia has many definitions. I
define multimedia in this context as anything computer-related that
involves some combination of static visuals, animation, video, and/or
sound. In practical terms, I create web pages, electronic presentations,
computer-based kiosks, and all forms of electronic marketing. I do not
generally create strictly print-based products; just isn't my cup of
tea.
In creating
multimedia products, a great concern is ease-of-use. I am an interface
freak. No matter how much information is contained within a web site,
presentation, CD-ROM or kiosk, it's useless without a functional interface.
I also love the technology; I truly enjoy putting multimedia technology
to good use. Please notice I put usability before technology;
being fancy just for the sake of being fancy is not a good thing
Consulting:
Employed
in or involved in giving professional advice to the public or to those
practicing the profession
I work
with all sizes of corporate and educational clients, from the one-person
ad agency to some of the largest corporations in the area. My functions
vary with the needs of the client, but always involve three stages:
product recommentations, installation and training, and post-installation
support. All three are very important.
I support
both Macintosh and PC systems, and concentrate in prepress and multimedia
development sites. I am particularly strong in crossplatform issues,
such as a Mac-based department within a primarily PC-based organization.
I know all common publishing products inside and out. Please let me
know what you use; I've probably taught a class on it!
To get
in touch with me, just send an email to mcohen@proactiveinteractive.com,
or call 508/476-3429.
| 
